Australian Retail Price Report
Built from PriceRoo's own daily price observations — 8034 products across 127+ Australian retailers, weighted towards electronics, PC hardware and cameras. Live figures, updated daily (latest observation 13/10/2026).
- 8034 products tracked
- 127+ Australian retailers
- 935 genuine price drops live now (≥5% off their high, corroborated)
- 22% median discount among current genuine drops
- 24% median gap between the cheapest and dearest retailer for the same product, same day
How far apart are Australian retailers on the same product?
This is the figure only cross-retailer tracking can produce: a retailer knows its own price, not the gap to everyone else. Across the 1591 products at least three retailers are pricing right now, the gap between the dearest and the cheapest has a median of 24% ($71) .
- 76% of products differ by more than 10%
- 48% differ by more than 25%
- 23% differ by more than 50%
- 46% spread at the 75th percentile
Method: at least three retailers must have a current price on the same product (three, not two, so a single odd listing cannot invent a gap); the 0 products with a spread above 300% are excluded and counted separately — at that size it is nearly always a bundle or a mismatched variant rather than a real price gap, and quoting them would be the same inflated comparison this report exists to call out. Median, not mean. Independently cross-checked against two months of stored observations (11,534 product-days priced by three or more retailers), which gives a median of 36% — the same finding from a different slice of the data.
These figures are CC BY 4.0 — quote them freely, with attribution and a link to PriceRoo.
Which retailer is cheapest most often?
Across the 4130 products we currently price at 2+ retailers, how often each retailer holds the cheapest current price (ties count for every tied retailer; retailers with 15+ appearances shown):
| Retailer | Cheapest | Sample |
|---|---|---|
| Addicted to Audio | 90% | 37/41 |
| Ezpctech | 87% | 26/30 |
| Stancash | 76% | 38/50 |
| Ryda Superstore | 71% | 62/87 |
| MyMobile | 69% | 131/190 |
| JB Hi-Fi | 57% | 1265/2210 |
| Georges Cameras | 56% | 266/472 |
| digiDIRECT | 55% | 405/741 |
| MSY | 54% | 268/496 |
| Umart | 54% | 267/496 |
| eBay | 53% | 878/1643 |
| Mobileciti | 52% | 142/275 |
| Djcity | 51% | 25/49 |
| The Good Guys | 46% | 161/353 |
| Phaser Computers | 45% | 14/31 |
| Officeworks | 44% | 78/178 |
| Iitsupport | 41% | 7/17 |
| Camera Warehouse | 40% | 8/20 |
| Powerland | 40% | 6/15 |
| Betta Home Living | 39% | 47/122 |
| Westcoasthifi | 38% | 11/29 |
| Centre Com | 37% | 69/187 |
| Computer & Parts Land | 36% | 136/382 |
| Computer Alliance | 33% | 153/468 |
| Belfieldmusic | 32% | 7/22 |
| Scorptec | 31% | 146/474 |
| Myer | 30% | 53/175 |
| Harvey Norman | 30% | 18/60 |
| Camera Electronic | 28% | 145/518 |
| Ted's Cameras | 28% | 296/1058 |
| PC Case Gear | 26% | 57/219 |
| VTech Industries | 24% | 40/166 |
| Device Deal | 22% | 16/73 |
| PLE Computers | 21% | 46/220 |
| Macfixit Australia | 20% | 3/15 |
| Umklogix | 19% | 6/32 |
| I-Tech | 17% | 64/376 |
| Austin Computers | 16% | 8/51 |
| Landmark Computers | 15% | 20/137 |
| CameraPro | 13% | 17/129 |
| Bi-Rite Electrical | 13% | 4/32 |
| Online Computer | 10% | 4/39 |
| MegaBuy | 7% | 9/132 |
Biggest genuine price drops right now
- Arlo Essential Security Camera 3rd Gen — $149.00
$456.82−79% - Pentax PH-RBE 67mm Lens Hood — $29.80
$140.50−79% - Kingston Fury Renegade SFYRDK 4TB — $839.00
$3508.00−77% - Transcend ESD410C 2TB — $499.00
$2062.20−77% - MyHeritage DNA kit — $52.00
$159.00−75% - RZ12 Razer Battlefield 4 iPhone 5 Protection Case — $5.00
$20.00−75% - Kingston Fury Renegade SFYRSK 1TB — $219.00
$836.95−74% - Kingston Fury Renegade SFYRD 4TB — $549.00
$1999.00−73% - WD Black SN850X 2TB SSD — $299.00
$1024.00−71% - Logitech MK550 — $119.00
$369.00−68%
By category
| Category | Products | Genuine drops | Median drop |
|---|---|---|---|
| Electrical & Electronics | 4376 | 422 | 19% |
| Computing | 1261 | 238 | 28% |
| Home & Garden | 819 | 111 | 20% |
| Mobile | 273 | 28 | 30% |
| Gaming | 208 | 12 | 29% |
| Sports & Outdoors | 200 | 14 | 14% |
| Health & Beauty | 112 | 12 | 20% |
| Fashion & Apparel | 65 | 4 | 35% |
| Automotive | 34 | 2 | 22% |
| Alcohol | 29 | 0 | — |
| Books & Magazines | 19 | 1 | 7% |
| Toys & Kids | 15 | 0 | — |
| Groceries | 10 | 0 | — |
| Travel | 8 | 1 | 8% |
| Entertainment | 8 | 0 | — |
| Pets | 3 | 0 | — |
| Dining & Takeaway | 3 | 0 | — |
How we track prices
PriceRoo checks prices daily across multiple Australian retailers and records the history. All prices are observations at time of listing; we describe observed history only and never predict the future.
These figures are published under CC BY 4.0 — cite freely, attribute PriceRoo with a link to this page.
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